Tips on how to get rich and succeed in business, if not in life itself, are rife in Thai social media, such advice having already occupied bestseller lists in local bookstores for years. The advice is often presented in the form of a CEO biography, or perhaps musings by a “life-inspiration coach”. Much of it deals with changing one’s habits. There are also techniques to win big at stock-market and cryptocurrency trading. Often included are ways to imitate wealthy people, in the understanding that if we act like them we will become one of them. And the list goes on. You may be surprised that th…

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