By Crypto AM: Industry Voices by James Morris, Managing Associate in Linklaters’ Financial Regulation Group Another week, another warning from the Financial Conduct Authority (FCA) to crypto asset firms. In its latest update on October 25, the FCA specifically called out three common issues with firms’ advertising of crypto assets – unbalanced claims of the ‘safety’ or ‘security’ of crypto assets without highlighting the risks, insufficiently prominent risk warnings and failing to provide customers with information about the specific risks of the crypto assets being promoted. Since the law cha…