The Blockchain Growing Pains of a “Capitalist Conservationist”

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By Alex Lauer “This is going to be the future of business. It’s going to be the future of culture,” said Mike Cangi. “So for me, it wasn’t a matter of if we were going to do NFTs, it was a matter of when.” Cangi isn’t your typical NFT disciple. In fact, he’s the brand director of a company I never expected to get into NFTs at all. United By Blue, the clothing and lifestyle brand he started with Brian Linton in 2010 in Philadelphia, offers a selection of goods that’s part Patagonia, part L.L. Bean, part Everlane and was founded on an eco-friendly mission: for every product purchased, they vowed…

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